Photo credit: Michael Hnatov
Accession Number: C.2015.326.1
Dimensions: 50 in X 26 in
Dimensions (Metric): 127 cm X 66.04 cm
Credit Line: Gift of C. Leah Becker
Large-scale vinyl poster advertisement for the World Trade Center, designed by Leah Becker. It depicts a bright-blue sky with the tops of the World Trade Center Twin Towers at the bottom and bold blue text at the top that reads: "The top is just the tip." Smaller printed text towards the bottom reads: "Shopping | Dining | Sightseeing | Views | Events | Welcome to the World."
As of 2001, the World Trade Center was home to more than 430 businesses from 28 different countries. Approximately 50,000 people worked in the World Trade Center with tens of thousands more passing through the complex each day. The World Trade Center complex contained 12 million square feet of office space and 22 different food and drink vendors.
The belowground concourse level of the World Trade Center housed a large, busy indoor shopping mall. Tourists and neighborhood residents also used the mall to purchase anything from a newspaper to luxury goods, fill a prescription, enjoy a meal, get a key copied, or make a financial transaction.